NOAH is an American men's clothing brand founded by Brendon Babenzien and Estelle Bailey-Babenzien, based out of New York City. Their flagship store is located in Soho. The brand prides itself on the creation with an uncompromising pursuit of quality, integrity, and originality.

The brand shows integrity by upholding a stance against all the atrocities within the fashion industry. Their clothes are made in mills and factories of countries, that produce with expertise and human dignity at the forefront. Noah humbly believes that a responsible brand is a healthy one. They do so by donating portions of their profits to causes they believe in. The duo is known for its free-thinking vision for classic menswear. With this, the movement merged the rebellious vitality of skate, surf, and music cultures. Through the brand’s vision for innovation and their appreciation of classic menswear combined with a desire for functionality, the Lab Race was born. Simply defined it’s a taste of when performance meets lifestyle.

Noah believes in doing things with conviction and originality so with access to Adidas’ vault of vintage sneakers they reached for an actual track shoe that was released in the 80s.

What caught my eye on these kicks are the colourway and the track spikes. It gives the appearance of a vibrant old school running shoe with edge. I can see them adapting to various lifestyles like skaters to hipsters and anyone who dresses to accessorize with sneakers. The mesh throughout the majority of the shoe enhances the breathability which helps to convey the lightweight appeal of this shoe. Basically, it’s a cool gym shoe with some throwback flavour that you can wear anywhere, anytime. To keep it a buck with y’all I’m not really feelin’ the brown colourways but if I had to say which brown versions of the recent drops to cop I would have to say that you should check out the Noah X Adidas Vintage Runner.

PRICE: $250. AVAILABLE AT: Select sneaker shops downtown.